Print Marketing

11 04, 2024

Are You Talking to Your Customers?

2024-04-23T14:04:09-07:00April 11, 2024|Marketing|Comments Off on Are You Talking to Your Customers?

Your customer communications, whether print, email, or mobile, are the face of your business. If your conversation isn’t meaningful, your products never get noticed. That’s why customer-centricity (or making the customer central to every interaction) is critical to your success. Here are five steps to making sure that every communication is customer-centric...

3 04, 2024

Choosing Your Direct Mail Provider

2024-04-16T14:20:01-07:00April 3, 2024|Marketing|Comments Off on Choosing Your Direct Mail Provider

Do you already have a direct mail provider? Is your mail provider a in-house printer, or are you using a third party mail service that takes additional time to process your mailings? Have you been working with the same company for years and think, “Things are going just fine, why make a change?” If you are happy with your current provider, great!

6 03, 2024

3 Misperceptions About Using Print

2024-03-20T11:53:46-07:00March 6, 2024|Marketing|Comments Off on 3 Misperceptions About Using Print

Print continues to receive a lot of attention from marketers. Why? First, because it works. Second, it’s simply less annoying. (According to, print is 43% less annoying than the Internet.) Less annoying or not, there are many misperceptions about print that cause marketers to overlook its value. Let’s look at three myths about print marketing and the reality behind them...

21 02, 2024

How Do You Really Measure Success?

2024-02-08T18:05:03-08:00February 21, 2024|Marketing|Comments Off on How Do You Really Measure Success?

What makes a great customer? Is it the one who places a huge order once, but never again? Or the one who places small orders but orders from you consistently year after year? We need to measure Lifetime Customer Value (LCV) to answer this question. 

8 02, 2024

Augmented Reality In Your Hand

2024-02-08T18:03:01-08:00February 8, 2024|Marketing, Tips & Trends|Comments Off on Augmented Reality In Your Hand

Is your creative team looking for new ways to captivate your customers and elevate some of your packaging efforts? Why not create a visual story with your next packaging or print marketing project using any mobile phone to activate?

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